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	<title>Comments on: The power of conversation</title>
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	<link>http://www.thetravelprblog.com/travel-pr/the-power-of-conversation</link>
	<description>Neil MacLean on travel PR and social media marketing</description>
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		<title>By: David Phillips</title>
		<link>http://www.thetravelprblog.com/travel-pr/the-power-of-conversation/comment-page-1#comment-117</link>
		<dc:creator>David Phillips</dc:creator>
		<pubDate>Tue, 13 Jun 2006 13:10:27 +0000</pubDate>
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		<description>Ah... but does he really mean &#039;invest&#039; or does he mean spend. If he means invest, how much PR spend belongs on the ballance sheet and how much in P&amp;L.

If the latter, its spin, if the former, its very important.

Perhaps we have to wait for H&amp;K accounts to be published.</description>
		<content:encoded><![CDATA[<p>Ah&#8230; but does he really mean &#8216;invest&#8217; or does he mean spend. If he means invest, how much PR spend belongs on the ballance sheet and how much in P&amp;L.</p>
<p>If the latter, its spin, if the former, its very important.</p>
<p>Perhaps we have to wait for H&amp;K accounts to be published.</p>
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		<title>By: David Phillips</title>
		<link>http://www.thetravelprblog.com/travel-pr/the-power-of-conversation/comment-page-1#comment-118</link>
		<dc:creator>David Phillips</dc:creator>
		<pubDate>Tue, 13 Jun 2006 11:10:27 +0000</pubDate>
		<guid isPermaLink="false">http://www.thetravelprblog.com/?p=135#comment-118</guid>
		<description>Ah... but does he really mean &#039;invest&#039; or does he mean spend. If he means invest, how much PR spend belongs on the ballance sheet and how much in P&amp;L.&lt;br&gt;&lt;br&gt;If the latter, its spin, if the former, its very important.&lt;br&gt;&lt;br&gt;Perhaps we have to wait for H&amp;K accounts to be published.</description>
		<content:encoded><![CDATA[<p>Ah&#8230; but does he really mean &#8216;invest&#8217; or does he mean spend. If he means invest, how much PR spend belongs on the ballance sheet and how much in P&amp;L.</p>
<p>If the latter, its spin, if the former, its very important.</p>
<p>Perhaps we have to wait for H&amp;K accounts to be published.</p>
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