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About this site

My name is Neil MacLean. I am a new media strategist in the UK and this blog covers social media technologies and the travel business.

I study the impact of consumer generated content and analyse how your customers can help you be found and trusted in a crowded marketplace.

This blog is a playground and in a constant state of experimentation. Sorry about that.

I can imagine a lot of uses for something like Flowgram in the travel business. Draw attention to holiday highlights? Talk clients through some research before they go on your tour?

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