Airlines and their pet celebrity chefs
September 18, 2006
I would like a fillet steak for every time a celebrity chef, in this case Aldo Zilli, has been paid a consultancy fee by an airline and said:
Airline food will never be the same again.
Yes, and that was an airborne pig we overtook en route to Madrid.
The reality of course is that their chefly intentions never quite translate as intended when they get to seat 32K on a red eye to Mumbai.
I once turned up at Gleneagles to be fed the executive chef’s latest creations for British Airways.
Next morning I flew to New York with the chef and PR posse. Needless to say his new menu featured on the inflight menu.
The poor man’s face fell as flat as his little airborne chicken souffles once he saw the effect the mass catering operation had on his grand culinary ideas.
That particular gastro-marriage didn’t last very long.
It is interesting though to see Thomsonfly’s aspirations in this department. A new departure for the world’s largest charter airline.
Update: I see Peter Greenberg has some smart things to say on airline food.